News > News

IDKAIST Spring Seminar ? Lin-Lin Chen

2008.05.07 00:00 Views : 140



s 2008 spring semester, ID KAIST has organized an International Seminar ‘CATCH THE FUTURE 2008’ on Emerging Design Research with five invited international specialists and it was successfully finished on May 6 at Creative Learning Hall in KAIST. The Last IDKAIST ‘Catch the Future 2008’ Seminar lecturer was Professor Lin-Lin Chen from college of design, National Taiwan University of Science and Technology, Taiwan. She has been Dean of NTUST Design College since 2004 and, before that, worked as an Assistant Professor position at Department of Industrial and Manufacturing Systems Engineering, Iowa State University and Graduate Institute of Engineering, NTUST. She also has served as editor-in-chief of International Journal of Design and executive board member of International Association of Societies of Design Research. (IASDR) The subject of her lecture was “Computer-Aided Concept Exploration & Evaluation” Summary of lecture: In a saturated market where abundant products offer similar functionality, quality, and usability, a successful product must communicate to and evoke specific emotional responses from target consumers. By combining image morphing techniques from computer graphics and perceptual mapping techniques from marketing and psychology research, we developed a set of computer-based tools for synthesizing new product shapes with specific emotional characteristics. Such morphing techniques allow designers to easily experiment with a large number of product shapes during the concept design stage, by combining existing products that are successful in communicating certain affective meaning.
Prof. Gabriela Goldschmidt from Technion - Israel Institute of Technology visited IDKAIST

Prof. Gabriela Goldschmidt, a faculty of Architecture and Town Planning at Technion-Israel Institute of Technology, visited ...

Lunch Talk with Prof. Chiwu Huang from NTUT

Prof. Chiwu Huang, the Associate Dean of the National Taipei University of Technology (NTUT) College of Design, visited I...

IDKAIST and Graduate School of Medical Science and Engineering co-organized the First Wednesday M...

IDKAIST and Graduate School of Medical Science and Engineering co-organized the First Wednesday Multidisciplinary Forum. The...

Lunch Talk with Prof. Gino Yu from Hong Kong PolyU

Prof. Gino Yu, the Director of Digital Entertainment and Game Development and the Founding Head of the Multimedia Innova...

IDKAIST hosted 2018 Design 3.0 Forum

IDKAIST and Tsinghua University co-hosted 2018 Design 3.0 Forum, aiming to explore challenging issues in design research, educat...

Lunch Talk with Prof. Martyn Evans from Manchester Metropolitan University

Prof. Martyn Evans, the head of Manchester School of Art Research Centre, Manchester Metropolitan University, visited ID ...

Lunch Talk with Dr. Curie Park from University of Cambridge

Dr. Curie Park at Center for Industrial Sustainability, University of Cambridge visited ID KAIST to give a lunch talk on 1...

Prof. Andrea Bianchi's team featured in the official SIGGRAPH channel

Prof. Andrea Bianchi's team was featured in the official SIGGRAPH channel with their project "Wind-Blaster: A Wearabl...