News > News

IDKAIST Spring Seminar ? Lin-Lin Chen

2008.05.07 00:00 Views : 140



s 2008 spring semester, ID KAIST has organized an International Seminar ‘CATCH THE FUTURE 2008’ on Emerging Design Research with five invited international specialists and it was successfully finished on May 6 at Creative Learning Hall in KAIST. The Last IDKAIST ‘Catch the Future 2008’ Seminar lecturer was Professor Lin-Lin Chen from college of design, National Taiwan University of Science and Technology, Taiwan. She has been Dean of NTUST Design College since 2004 and, before that, worked as an Assistant Professor position at Department of Industrial and Manufacturing Systems Engineering, Iowa State University and Graduate Institute of Engineering, NTUST. She also has served as editor-in-chief of International Journal of Design and executive board member of International Association of Societies of Design Research. (IASDR) The subject of her lecture was “Computer-Aided Concept Exploration & Evaluation” Summary of lecture: In a saturated market where abundant products offer similar functionality, quality, and usability, a successful product must communicate to and evoke specific emotional responses from target consumers. By combining image morphing techniques from computer graphics and perceptual mapping techniques from marketing and psychology research, we developed a set of computer-based tools for synthesizing new product shapes with specific emotional characteristics. Such morphing techniques allow designers to easily experiment with a large number of product shapes during the concept design stage, by combining existing products that are successful in communicating certain affective meaning.
Prof. Suk-Hyung Bae's team featured in local news

Prof. Suk-Hyung Bae's team was featured in KBS News 9 and TJB 8 News for their project "Agile 3D Sketching with Air ...

Lunch Talk with Prof. Eun Yu from Seoil University

Prof. Eun Yu at Seoil University visited ID KAIST and gave us a lunch talk on August 7th. She talked about “Understanding ...

Lunch Talk with Prof. So-Yeon Yoon from Cornell University

Prof. So-Yeon Yoon from Cornell University, US gave us a lunch talk on July 24th. In her talk of ‘design for user experi...

IDKAIST alumna Hyosun Kwon appointed as a Lecturer at Loughborough Design School

Hyosun Kwon (ID KAIST ’05) recently joined Loughborough Design School, UK as a lecturer in Product Design and Technology a...

Lunch Talk with Prof. Xing-Dong Yang from Dartmouth College

Prof. Xing Dong Yang from Department of Science, Dartmouth College, US gave us a lunch talk on July 11st. He talked about no...

Lunch Talk with Prof. Maurizio Caon from University of Applied Sciences and Arts of Western Swit...

Prof. Maurizio Caon has introduced the program of the School of Management Fribourg and various HCI related and service desi...

Special Seminar with Prof. Eric Paulos from UC Berkeley

Prof. Eric Paulos in Electrical Engineering Computer Sciences at UC Berkeley visited ID KAIST giving special seminar on Jun...

Lunch Talk with Prof. Patrick Olivier from Newcastle University

Prof. Patrick Olivier at Newcastle University, UK visited ID KAIST and gave us a lunch talk on June 26th. He talked about ...