October 27th, KBS (Korea Broadcasting System) TV news introduced of IDKAIST Professor Bae Sang Min and his NANUM project. The best design of Good design (Japan),’Lovepot’ and the silver winner of IDEA design ‘MP3NANUM’which won over the Apple ‘iPod’ design, were the main subject of ‘his NANUM project. NANUM is the new form of charitable work of intellectual and capital combined. It is promoted project by charity organization ‘World Vision’ and the domestic big enterprises’ fully donation of whole sales revenue (about 1.4billion won) for the scholarship of the needy neighbors. Prof. Bae Sang Min said on interview, NANUM is the meaningful project that comes out of donating his ‘talent’ and ‘time’, and it accomplishes with participations and interests of consumers. His 3rd NANUM project is planning to release on this 1st of December.